Hello, this is HYBE.

BTS THE CITY 'ARIRANG' will be held in conjunction with the ‘BTS WORLD TOUR 'ARIRANG'’ in NEW YORK.

- Schedule: Fri, July 24, 2026 - Mon, Aug 3, 2026 (ET)

‘BTS THE CITY ARIRANG NEW YORK’ is a project created to commemorate the release of BTS’s new album and their world tour. You can enjoy a variety of programs across the city that allow you to experience the team's music and message.

Please check out the details below.
 

[Full Program Details]
* The schedule for additional programs will be updated on Tue, July 21, 2026, at 10:00 AM (KST).
* Please see the map for Stamp Rally mission spots and refer to the information below for related guidelines.


[LIVE EVENTS]
BTS WORLD TOUR ‘ARIRANG’ IN EAST RUTHERFORD *Stamp Rally
- Schedule: Sat, August 1, 2026 - Sun, August 2, 2026 (ET)
- Location: MetLife Stadium

[OFFLINE ACTIVITIES]
ARMY ‘MADANG’ @KCCNY : CUSTOMIZE YOUR LIGHT STICK
- Schedule: Sat, August 1, 2026 - Mon, August 3, 2026 / 11:00 AM - 7:00 PM (ET)
- Location: Korean Cultural Center New York / 122 E 32nd St, New York, NY 10016, United States
- Programs: CUSTOMIZE YOUR LIGHT STICK, KEEP YOUR LOVE SONG
- Participants are required to make a reservation in advance. (* To be announced separately)
※ Please Note: All programs held on the 1st floor of KCCNY require an advance reservation via the Weverse app. However, all programs in the ARIRANG Theater (B1) and on the 2nd floor of KCCNY are open to all visitors with no advance reservation required. *7/25 updated


ARMY ‘MADANG’ @Grand Central Terminal : CUSTOMIZE YOUR T-SHIRT *Stamp Rally
- Schedule: Thu, July 30, 2026 - Mon, August 3, 2026 / 10:00 AM - 11:00 PM (ET)
- Location: Vanderbilt Hall, Grand Central Terminal
- Programs: CUSTOMIZE YOUR T-SHIRT, Wembley 'LOVE YOURSELF: SPEAK YOURSELF’ performance outfit exhibition
- Participants are required to make a reservation in advance. (* To be announced separately)
※ Please Note: All programs held at the Vanderbilt Hall, Grand Central Terminal require an advance reservation via the Weverse app. *7/25 updated


Samsung Galaxy Experience Booth in ARMY ‘MADANG’ @KCCNY *Stamp Rally
- Schedule: Sat, August 1, 2026 - Mon, August 3, 2026 / 11:00 AM - 7:00 PM (ET)
- Location: Korean Cultural Center New York / 122 E 32nd St, New York, NY 10016, United States
- How to Participate
① Visit the SAMSUNG GALAXY EXPERIENCE booth and verify your visit to receive limited edition BTS THE CITY New York merch.
②Craft one-of-a-kind stickers in the Creative Studio and instantly print photos of your favorite moments captured on-site with the Galaxy device!

TIRTIR CONCERT PROOF BAR in ARMY ‘MADANG’ *Stamp Rally
- Schedule: Sat, August 1, 2026 - Mon, August 3, 2026 / 11:00 AM - 7:00 PM (ET)
- Location: Korean Cultural Center New York / 122 E 32nd St, New York, NY 10016, United States
- How to participate: *7/21 updated
① Get exclusive first access to the unreleased new cushion at the TIRTIR CONCERT PROOF BAR and take home special venue-only gifts!
② Secure limited-edition items and exclusive benefits found only at BTS THE CITY 'ARIRANG' NEW YORK before they're gone.
③ Dance, jump, and sing your heart out! Keep your look locked down with TIRTIR’s premier concert-proof essentials that won't budge all night.

Tous les Jours in ARMY ‘MADANG’
- Schedule: Sat, August 1, 2026 - Mon, August 3, 2026 / 11:00 AM - 7:00 PM (ET)
- Location: Korean Cultural Center New York / 122 E 32nd St, New York, NY 10016, United States
- Visit the Tous les Jours experience booth to try out the signature bakery favorites!

Photoism in ARMY ‘MADANG’
- Schedule: Sat, August 1, 2026 - Mon, August 3, 2026 / 11:00 AM - 7:00 PM (ET)
- Location: Korean Cultural Center New York / 122 E 32nd St, New York, NY 10016, United States
- For inquiries: @photoism.global

ARIRANG Theater @KCCNY *7/21 updated
- Schedule: Sun, August 2 ,2026 - Mon, August 3, 2026 / 11:00 AM - 7:00 PM (ET)
- Location: Theater located in the basement of KCCNY / 122 E 32nd St, New York, NY 10016
- Program details: Enjoy a special look back at BTS's journey from debut to the present day with choreography practice videos and the KEEP SWIMMING documentary.
* You can participate in the program even without an ARMY MADANG reservation.

Arte Museum New York *Stamp Rally
- Schedule: Fri, July 24, 2026 - Fri, August 14, 2026 / 10:00 AM - 9:00 PM (ET)
- Location: Arte Museum New York
- Available for viewing only for the museum ticket holders.
* You’ll be able to participate in the Stamp Rally even if you do not have a ticket.

Bank of Hope *Stamp Rally
-Schedule:
1)Tue, July 28, 2026 - Fri, July 31, 2026 / 10:00 AM - 4:00 PM (ET) *7/21 updated
2)Mon, August 3, 2026, 10:00 AM - 4:00 PM (ET) *Closed on weekends
- Location: Bank of Hope Manhattan branch / 16 W. 32nd St., New York, NY 10001, United States
- How to Participate: *7/21 updated
① Discover limited-edition BTS THE CITY ARIRANG merch (available while supplies last), explore commemorative photo zones, and enjoy a variety of special programs at the Bank of Hope Manhattan.
② For every Stamp Rally check-in, Bank of Hope will donate $1 per participation through the Hope Delivered program to support vital financial literacy initiatives.
③ BTS THE CITY New York Event: Join the online event from July 27, 2026 to August 3, 2026 for a chance to win various prizes! (LINK)

Photoism
- Schedule: Fri, July 24, 2026 - Mon, August 3, 2026 / 10:00 AM - 9:00 PM (ET)
- Locations:
1) Kpop Nara : 1237 Broadway New York, NY 10001
2) 32st ny : 28 west 32 street New York, NY 10001
- Don't miss your chance for a free photo shoot at the K-Tourism & Culture Roadshow! (On-site event admission, available on a first-come, first-served basis.) *7/21 updated
* Schedule: Sat, August 1, 2026, 11:30 AM - 8:00 PM / Sun, August 2, 2026, 11:30 AM - 6:30 PM (ET)
* Location: American Dream mall (Court A, Level 1) / 1 American Dream Wy, East Rutherford, NJ 07073)
- For inquires : @photoism.global


[LANDMARKS]
Top of the Rock at Rockefeller Center Takeover *Stamp Rally *7/21 updated
- Schedule: Fri, July 31, 2026 - Mon, August 3, 2026 (ET)
- Location: Top of the Rock Observation Deck at Rockefeller Center
- Participants are required to purchase tickets to participate in the program and the Stamp Rally. (Link)
- For inquiries: @Top of the Rock IG, @Rockefeller Center IG


[FAN ACTIVITIES]
Random Play Dance with I LOVE DANCE
- Schedule: Fri, July 31, 2026, 10:45 AM - 1:00 PM (ET)
- Please refer to the I LOVE DANCE team's Instagram for more information. *7/21 updated
- For inquiries: @ilovedancenyc

Welcome Party @Marquee
- Schedule: Fri, July 31, 2026, 11:00 PM - Sat, August 1, 2026, 4:00 AM (ET)
- Location: 289 10th Ave, New York, NY 10001, United States
- Participants are required to purchase the After Party ticket to participate. (Link) *7/21 updated
- For inquiries: @marqueeny


[SHOPPING]
BTS POP-UP : ARIRANG IN NEW YORK *7/21 updated
- Schedule: Thu, July 30, 2026 - Mon, August 3, 2026 (ET)
- Location: 456 W 18th St, New York, NY 10011
- Please refer to a separate notice for details on how to participate in the program.

TIRTIR BTS THE CITY NEW YORK PERFECT SETTING DUO *7/28 updated
- How to Buy and Pick Up : The available product is limited in quantity and may go out of stock early.
1) Purchase on Weverse (For New York ARMY 'MADANG' on-site pickup)
① Complete a purchase on the Weverse app (Link) * Purchase period: Mon, July 27 - Mon, August 3 (ET)
② Pick up details * Sat, August 1 - Mon, August 3 / During the booth operating hours (ET)
a. TIRTIR Booth inside ARMY 'MADANG': Admission and pickup will be available only for customers with an advance reservation
b. TIRTIR pickup zone at the ARMY 'MADANG' entrance (August 1) and B1 (August 2 - August 3): Pickup will be available for all customers who completed a purchase on Weverse (ARMY 'MADANG' reservation not required)
* Please note that this item is available for purchase exclusively on the Weverse app. On-site staff cannot assist with purchase inquiries or stock availability once the item is sold out.

2) Online purchase (For shipping) * Purchase period: Sat, July 25 - until sold out (ET)
ULTA Beauty online mall (LINK) (Begins on July 25) and TIRTIR official online mall (LINK) (Begins on July 27)

3) In-person purchase at retail stores * Selected stores during the purchase period (Thu, July 30 - Sat, August 1) + All participating stores (Sun, August 2 - until sold out (ET)
Selected US ULTA Beauty stores (Link) (July 30 - August 1)
All US ULTA Beauty stores (Link) (Begins on August 2)


[MOBILITY]
Big Bus Tours *7/21 updated
- ⁠Schedule : Fri, July 24, 2026 - Sun, August 9, 2026 (ET)
- ⁠Location : 750 7th Ave / Closest to Big Bus Tours Stop #1
- ⁠ ⁠Book online (Link) to secure your seat for special ‘BTS THE CITY’ tour.
- ⁠Contact: @bigbustours


[STAY]
33 HOTEL by SONO Calm
- Schedule: Fri, July 24, 2026 - Sun, August 9, 2026 (ET)
- Location: 33 Peck Slip New York, NY 10038
- Please make a reservation directly with the hotel. (Reservation: Link)
We also invite you to experience the special F&B collaboration event. (Reservation: Link)
- For inquiries: +1-212-766-6600, sales@33hotel.com


[F&B BRAND]
TOUS les JOURS Bakery & Café
- Schedule: Fri, July 24, 2026 - Sun, August 9, 2026 (ET) *7/21 updated
- Locations:
1) Madison Square Park / 24 E 23rd St, New York, NY 10010 *Stamp rally
2) Union / 39-02 Union St, Flushing, NY 11354
3) American Dream / 1 American Dream Wy, East Rutherford, NJ 07073
4) Dumbo / 107 York St, Brooklyn, NY 11201
- Special pop-up event: Participate in the exclusive in-store event to get the limited-edition BTS THE CITY 'ARIRANG' NEW YORK merch! *7/21 updated
[Pop-up event schedule by store]
1) Wed, July 29: Dumbo | 11:00 AM - 3:00 PM (ET)
2) Thu, July 30: Union | 11:00 AM - 3:00 PM (ET)
3) Fri, July 31: American Dream Mall | 11:00 AM - 3:00 PM (ET)
4) Sat, August 1: Madison Square Park | 11:00 AM - 3:00 PM (ET)
- For inquiries: @touslesjoursusa


Black Tap Craft Burgers & Beer
- Schedule: Fri, July 24, 2026 - Mon, August 3, 2026 (ET)
- Locations
1) 45 W 35th St, New York, NY 10001, United States
2) 529 Broome St, New York, NY 10013, United States
- For inquiries: @blacktap

KIM’S KIMBAP
- Schedule: Fri, July 24, 2026 - Sun, August 9, 2026 (ET) *7/21 updated
- Location: 496 6th Ave, New York, NY 10011, United States
- For inquiries: @kimskimbap

Liberty Bagels
- Schedule: Fri, July 24, 2026 - Mon, August 3, 2026 (ET)
- Location:
1) 5th Ave : 16 E 58th St NY NY 10012
2) Grand Central : 5 E 47th St NY NY 10017
3) 7th Ave : 462 7th Ave NY NY 10018
4) Midtown : 260 W 35th St NY NY 10001
5) Flatiron : 24 W 23rd St NY NY 10010
6) SOHO : 650 Broadway NY NY 10012
7) Wall Street : 32 Broadway NY NY 10004
- For inquiries: @libertybagelsny

Seoul Bingsu
- Schedule: Sat, July 25, 2026 - Mon, August 3, 2026 (ET) *7/24 updated
- Location: 40 W 31st St, New York, NY 10001
- For inquiries: @seoulbingsu_official

YOON HAEUNDAE GALBI NYC *7/28 updated
- Schedule: Mon, July 27, 2026 - Fri, July 31, 2026, Mon, August 3, 2026 - Fri, August 7, 2026 (ET)
- Location: 8 W 36th St, New York, NY 10018
- For inquiries: @yoon_nyc_1964 (*Reservations are required.)

The Kunjip *7/21 updated
- Schedule: Fri, July 24, 2026 - Mon, August 3, 2026 (ET)
- Location: 32 West 32nd St, New York, NY 10001
- For inquiries: @thekunjipnyc

OCTO *7/21 updated
- Schedule: Fri, July 24, 2026 - Mon, August 3, 2026 (ET)
- Location: 1 E 33rd St, New York, NY 10016
- For inquiries: @octo.nyc

New wonjo *7/21 updated
- Schedule: Fri, July 24, 2026 - Mon, August 3, 2026 (ET)
- Location: 23 W 32nd St, New York, NY 10001
- For inquiries: @newwonjo

Udon Lab *7/21 updated
- Schedule: Fri, July 24, 2026 - Mon, August 3, 2026 (ET)
- Location: 43 West 32nd Street, New York, NY 10001
- For inquiries: @udonlab_nyc

Van Leeuwen Ice Cream *7/21 updated
- Schedule: Sat, July 25, 2026 - Wed, August 5, 2026 (ET)
- Locations:
1) Times Square : 712 7th Ave NY NY 10036
2) Hudson Yards : 20 Hudson Yards Suite 203C NY NY 10001
3) Rockefeller Center : 1250 6th Ave NY NY 10020
4) 73rd & 3rd : 1270 3rd Ave NY NY 10021
5) Chelsea : 258 W 16th St NY NY 10011
6) Noho : 640 Broadway NY NY 10012
7) Penn Station : One Penn Plaza, Concourse Level, 33rd & 7th NY NY 10119
8) Franklin - Flavor Lab (Brooklyn) : 136 Franklin St Brooklyn NY 11222
9) Brooklyn Bridge Park (Brooklyn) : 1 Water St Brooklyn NY 11201
10) Wythe Ave (Brooklyn) : 204 Wythe Ave Brooklyn NY 11249
- For inquiries: hello@vanleeuwenicecream.com, @vanleeuwenicecream

Shirokuro *7/21 updated
- Schedule: Fri, July 24, 2026 - Mon, August 3, 2026 (ET)
- Location: 103 2nd Ave, New York, NY 10003
- For inquiries: @shirokuronyc

Boka *7/21 updated
- Schedule: Fri, July 24, 2026 - Mon, August 3, 2026 (ET)
- Location: 103 2nd Ave, New York, NY 10003
- For inquiries: @bokanyc

The Weather Room at Top of the Rock *7/23 updated
- Schedule: Fri, July 31, 2026 - Mon, August 3, 2026 (ET)
- Location: 30 Rockefeller Plaza 67th Floor, New York
- For inquiries: @weatherroomnyc

Grand Brasserie *7/28 updated
- Schedule: Thu, July 30, 2026 - Mon, August 3, 2026 (ET)
- Location: 89 E 42nd St, New York, NY 10017
- For inquiries: @grandbrasserienyc (예약 : Link)

[Please Note]
※ All program schedules and operations are subject to change based on weather and on-site conditions.
※ Some programs require reservations in advance; further details will be provided in a separate notice.
※ Some programs have limited capacity and are managed according to the safety guidelines.
※ Please note that photos and videos taken at the event venue may be used by the organizers for promotional purposes.
(Participation in the event constitutes your consent to the use of your portrait rights.)

We invite you to join BTS’s new journey in a truly special way through ‘BTS THE CITY ARIRANG NEW YORK.’

Please note that venue capacity may be limited depending on on-site conditions.
For the safety and enjoyment of all guests, please follow the instructions of our staff and adhere to all safety guidelines.

We are also dedicated to your safety and will work hard to ensure a secure and enjoyable program for everyone.

Thank you.

#방탄소년단 #BTS #BTS_THECITY_ARIRANG #BTS_THECITY_ARIRANG_NEWYORK